Keli Callaghan

Keli Callaghan

Keli Callaghan is currently Head of Marketing at Algorand, a results-focused marketer leading all aspects of Algorand marketing. Previously at Avid, she was responsible for global customer engagement strategy, field marketing teams and programs, annual customer meetings, ensuring customer needs were represented in product launches and roadmaps, and collaborative marketing partnerships with Microsoft. Earlier, she worked with several global technology companies and start-ups such as Sprint, Zmags, Rez1, etc. Her responsibilities included managing channel sales, developing marketing strategies and tactical execution plans to enhance business visibility and growth, establishing market positioning and strategies, and Lead cross-functional teams.

Roblox: The number of visitors to Nike’s virtual store Nikeland has exceeded 21 million, and the number of players has reached 118,000: Jinse Finance reported that according to the data disclosed by Roblox, the number of visitors to Nike’s metaverse virtual store Nikeland has exceeded 21 million and has been supported by nearly 118,000 gamers Love it, this virtual world store built on Roblox has attracted 7 million visitors in just its first two months of launch. In addition to launching new apparel items, Nikeland has been emulating the game's release and product updates. For example, during NBA All-Star Week, Nike commissioned the famous star LeBron James to visit Nikeland, during which participants were given the ability to unlock virtual In-game rewards for products. (thedrum) [2022/9/22 7:14:57]

El Salvador's President Nayib Bukele's support rate is currently 85.1%: December 17 news, El Salvador's newspaper La Prensa Gráfica reported yesterday that the support rate of El Salvador's President Nayib Bukele is currently 85.1%, even exceeding the level of 3 months ago. The paper's research unit, LPG Datos, polled 1,520 people across the country and asked them whether they approve or disapprove of what the president has done so far. Only 11.7% said they disapprove, while 3.2% did not answer. When asked about the president's failure, only 9.6 percent of respondents said they did not like the Bitcoin Act.

Earlier news, El Salvador's Bitcoin bill passed in September requires all businesses with the technical means to accept cryptocurrencies. (decrypt) [2021/12/17 7:45:13]

Russian smelting giant Nornickel to join RSBN to leverage blockchain for supply chain management: Russian mining and smelting giant Norilsk Nickel (Nornicke) has announced that it will join the Responsible Sourcing Blockchain Network (RSBN), which aims to support mining-to-market responsible sourcing and production practices.

According to NorNickel, prior to joining RSBN, the company had announced a strategy to create a customer-centric supply chain using advanced digital technologies. The strategy will include the launch of metal-backed tokens on the real asset tokenization platform Atomyze. Both the Atomyze and RSBN platforms were developed using Hyperledger technology with the participation of IBM. (Intellinews) [2021/1/25 13:26:09]

Tags：Keli CallaghanAdvertising MarketingAlgorand

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